Making waves: Branding and product launch for Gemma Neo

Client: Skretting

When Skretting developed Gemma Neo, an innovative feeding program for aquaspecies, they reached out to develop the product’s branding, including a new logo, packaging and promotional materials for their newest launch.

The objective: Creating a unique brand image for the new product while keeping the Skretting signature colors and style visible and distinguishable.

The result: A unique visual profile for Gemma Neo, easy to recognize among other products but on brand -to fit in the Skretting catalogue. All materials are flexible and can be adapted to new products coming under the same concept by altering the illustrations style to fit different stages of aquaspecies growth and species. The deliverables included a product teaser, label design, event materials (roll-ups, posters), ads for print and digital, email signatures and the product logo.

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Turning a sustainability report into a cross-channel story

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Building an evergreen content system for Skretting's global and local social media